June 16, 2007

Like That Prius Now?

OK, I admit that I've considered (seriously, very seriously) buying a Prius. Dumping gas into my Blazer to the tune of three bucks a gallon isn't any fun, I promise. But after reading this article, I'm having second thoughts.

Through a study by CNW Marketing called “Dust to Dust,” the total combined energy is taken from all the electrical, fuel, transportation, materials (metal, plastic, etc) and hundreds of other factors over the expected lifetime of a vehicle. The Prius costs an average of $3.25 per mile driven over a lifetime of 100,000 miles - the expected lifespan of the Hybrid.

The Hummer, on the other hand, costs a more fiscal $1.95 per mile to put on the road over an expected lifetime of 300,000 miles. That means the Hummer will last three times longer than a Prius and use less combined energy doing it.

I really think this is symptomatic of a much larger problem -- as a people, we are nearsighted. We look at the immediate impact on us, and not the overall impact. And that's of anything. That's one of the things that Devices Of The Soul talks about: we have to learn (or for some of us, relearn) to consider the opportunity costs and production costs of what we do, and not just the cost of use.

So now I guess I'll have to go get me a Hummer. Those H3s are kinda nice ....

Posted by: Warren Kelly at 11:48 AM | Comments (1) | Add Comment
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1 I really don't trust studies. Most either make outlandish assumptions or have their own proverbial ax to grind. I wonder if they included the water and soap needed to clean the Hummer? How many Hummers to those who ran the study own or maybe they own a Hummer dealership? Mopeds probably cost less per mile than either. Of course, you may have trouble safely anchoring the child car seats.

Posted by: Greg at June 29, 2007 03:59 PM (PZjIq)

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